Wicked Big Meet 2013
A record year it was for both ISC and Wicked Big Meet itself. With over 4,000 people attending it was yet again America’s largest Subaru gathering, perhaps in the world. The event is a great opportunity to check out what is going on in the industry, meet new friends and catch up with old. We were able to speak with vendors and visitors who traveled from around the country to join America’s largest Subaru gathering! The weather was perfect compared to the past 3 years, so there were no complaints with the sunny day and it’s mild breeze.
Our 10×20 booth filled up quickly during “rush hour”, where visitors scrambled to check out our 2013 product line as well as claiming their own ISC t-shirts and ISC bottle openers. We had 6 vehicles on display for this event as well, including Andrew’s Forester XT featuring the double adjustable external reservoir coilovers that will be making their way to our catalog in the coming months.
ISC’s new booth was a huge hit; for both our staff and all the attendants who came to check out our products, ask questions or buy. We enjoy getting direct customer feedback right from the source in its most organic form; in person!
It is also an opportunity to catch up with our dealers and provide support and product for their booths as well. Our 5×100 to 5×114 wheel adapters were a huge hit, and the official release of our 08+ WRX/STi adjustable rear control arms was also a very popular topic that created a buzz throughout the event during the day.
Above: Our enclosed ISC trailer acted as a product hauler, but during meet hours when all items were setup in the booth it was a full running work shop and order processing center for building custom sets for customers who wanted certain options or package extras. Many of us joke that the inside of our trailer is “MTV Cribs” worthy!
It is amazing to look back at the year to year progression that the event and ISC as a vendor both experience. We are looking forward to 2014. Special thanks to our dealers, our staff, and of course Wicked Big Meet!
Thank you everyone for the support and see you next year!
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